As a service-based business owner, your website is often the first impression potential clients have of your company. Whether you’re a consultant, attorney, therapist, marketing agency, or any other service provider, your online presence directly impacts your credibility and bottom line. Still, many entrepreneurs treat their sites like a “set it and forget it” thing,…
Remember when you first launched your business website? You probably did what most entrepreneurs do – grabbed a template, plugged in your content, and got something online quickly. It worked perfectly for those early days when you were bootstrapping everything and just needed a digital presence. But here’s the thing: your business has grown. You’re…
When you’re a small business owner, your website represents a critical aspect of your online presence. And the thought of losing it all? Not good! That’s why backing up your website is not just a good idea—it’s a necessity. Let’s dive into why you should back up your website, how to do it, how often…
Breaking Down the True Price of Web Design Services for Small Business Owners You’re ready to remake your website with the help of a professional web design agency, so I bet you’ve thought about or asked the question “What does the average website design cost?”The actual answer is, “It depends” — and no one likes…
Who Can Access Your Website? Think about your house for a moment. When a roommate moves out, you probably change the locks or at least collect the spare keys. You wouldn’t leave the old key on the doorstep, hoping no one will try to use it! If you haven’t updated your website’s admin privileges in…
Why does bounce rate matter? You’ve likely heard about “bounce rate” in relation to websites — it’s the rate at which visitors “bounce” away from your site. Your website’s bounce rate indicates whether users are turned off by your website, or interested in sticking around to learn more about your company. A functional, attractive website…